Translation amplifies a way to reach your target goals. In every industry including manufacturing, translation is more than helpful for boosting ROI, increasing sales, and competing in foreign markets by making communication easy and effective. Language barriers had put a strain on industries far longer than necessary but now things have changed, and omitting the linguistic and cultural barriers can help in numerous ways.
Global manufacturers have planned out aggressive strategies to enter foreign markets and unpenetrated sectors. For rapid expansion, you need to overcome the language gap between local and foreign market and that’s where manufacturing translation services come into play.
Still not sure whether you need translation or not? Down below are a few good areas where effective translation is required for the manufacturing industry. Take a look!
The realm of translation is vast. From the manufacturing point of view, translation is required for written documents, both digital and print, which contain information about business operations.
To ensure business functions smoothly, without any error, translation helps to understand the manufacturing process and steps recorded in a document too. Particularly, if a company is dealing in different countries, effective communication is needed for smooth operations. For instance, a company with manufacturing plants in Serbia might have franchises and stores located in the USA. This makes document translation a necessary part of the process.
Document translation makes the information understandable in the target language. The use of equipment, how to fix a problem, training materials, etc., also require a seamless and consistent translation for making the message clear in the target language. This way a worker and his employer can work without any error of judgment.
Technical Aspect of Translation
Manufacturing involves various types of departments from which the technical department is the most critical. Technical docs require accurate and industry-specific translation. This covers the main key component that involves technical or scientific information important for maintaining plant equipment and so on. This is extremely important for repairing and installing purposes.
Accurately translated technical information helps to get through any difficult processing or in case of any problem in machine or process set up, translators provide a full guided translated manual to resolve the issue. The complexity of the manufacturing industry is not comprehensible without a good translation.
Maintain International Presence
How do global manufacturers reach their target audience? By localizing and translating the content in the native language of the target market. In order to expand globally, manufacturers need to build a strong reputation too.
To make sure information from manufacturers reaches the target audience, accurate manufacturing translation is a compulsory tool. Many may not understand its need yet but companies who are already in contact commencing the translation services effectively remove the language barrier as they know how important it is.
Once information is properly translated even the manufacturing company’s name starts to build up in the market. It’s helpful for manufacturers to communicate effectively with workers and customers at the same time. If you are looking to gain some modicum of momentum then utilizing translation services is your chance to do so.
Help for Safety, Quality, and Regulatory
Like other industries, manufacturers also enter new markets. But what holds them back is the high-risk factor involved in the manufacturing process.
The workforce in the manufacturing industry is hardly all English-speakers. Culture and communication affect language understanding too. if they are unable to understand the instructions and safety precautions than it leads to;
Safety issues – misunderstanding or ignorance of signs, labels, and warnings, etc., may lead to death or fatal injury.
Quality – quality standards can alarmingly drop due to mismanagement and miscommunication between the workers and their project leaders.
Regulations – lack of understanding of laws and policies can lead to serious consequences (as serious as jail time).
Talk about the importance of translation for the manufacturing industry
What is the worse possible case scenario you may face in case of an incident at the plant side just because of the poor translation?
Subject matter experts are the best sort of translators to handle critical information. They are well experienced and qualified to do the job. So what is the reason to choose a professional manufacturing translation service?
1 Maintains the high quality of the final product to ensure everything goes smoothly according to the printed procedure.
2. To make your product’s launch successful it is important to go native. The more native style your product has, the better chances you have to make your mark in foreign markets. You can relate the product at every stage of how local workers helped to complete the manufacturing of the relevant products. Companies like Coca Cola, Unilever, and PnG follow this strategy effectively.
3. You can get a license to produce a specific product which requires passing language certification and proficiency test. If you work alongside a professional team of translators you would not have to worry about it either.
4. Consumer interest is rather easy to develop with the strategic amount of translation. By providing the product description and manuals in their first language, you can ensure effective communication to attract the target market.
5. An accurate translation will reduce the possibility of mistakes in the manufactured product. Besides, this will prevent the misuse of machines and help in the careful handling of products.
These are just a few reasons why one needs to work with professional translation services who understand the terminologies used in the manufacturing industry. At most times, these translators are the consumers as well because they not only translate the information about the manufactured product they also have firsthand experience of how your product actually works!
The best way to ensure an excellent translation is to prepare a;
- List of all industry specifics like glossary and terminologies
- Provide guidelines about the audience and market
- Translate any referred material (if helpful)
- Use of translation memory
- Even translate the question and answers written in the back of booklets and guidelines.
Manufacturers, it’s time to be ready to pursue growth by filling the language gap and becoming an unconventional example for all.